The initial public offering (IPO) of EAAA India Alternatives saw a pick-up in demand on the last day of bidding, with the issue receiving 38 percent subscription by 10:50 am on October 28, according to data from the National Stock Exchange (NSE). The Rs 1,200-crore IPO received bids for 20,33,199 shares against 52,99,684 shares on offer. Among investor categories, the non-institutional investor (NII) category led the demand, subscribing to 74 percent of its allotted portion, while the retail portion received bids for 6 percent of the shares reserved for the category.